Ken Gamage

Ken Gamage

VP, Analytics, Insights & Strategy

Cossette Media


Ken Gamage, has been working in the Media and Communications field for nearly 20-years (20 in communications, 10 in media analytics), across analytics, media, creative, growth consulting, strategy, and insights. Currently he is Vice President, Strategy & Insight at Cossette Media focusing on strategy, econometric measurement, creative analytics, custom research design, KPI development, behavioural economics, ROI growth consulting, new business, and primary research. He has category experience in Finance, Telco, Auto, Retail, Furniture, Cosmetics, Beverage, and NewCo, helping clients define and grow KPI impact. He has used data to help brands enter or expand presence in North America and APAC markets. Ken is also a visual artist who's work is represented by helloart. Ken holds a MSc in Media and Communications (Research) from the London School of Economics, a Bachelor of Design from Thompson Rivers University, and a Diploma in Interpretive Illustration from Sheridan College

Speaker on

Understanding behavioural economics, analytics, and data-driven creativity in advertising

Keynote Strategic
10/19/2023 | 10:30 - 11:00 | Conference Room 1