Patrick Siconolfi

Principal & Co-Founder


As both a consultant and client-side data expert, Patrick Siconolfi brings extensive experience and expertise in the delivery and management of CRM and business intelligence platforms for many notable organizations across multiple industries, including advertising, finance, telecommunications, manufacturing and online gaming.

Prior to co-founding Gensquared, Patrick held progressively senior positions in organizations such as Molson Canada, Siebel Systems, TELUS, Bearingpoint and Cryptologic. He served as Director of Data Operations for Draftfcb leading their business intelligence and marketing automation platform operations and served on the North American technology senior leadership team at Draftfcb.

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